Sancai Zhengding Furniture Market The 38th Furniture Lighting Expo Opens

This morning (July 15), the 38th Sancai Zhengding Furniture Lighting Expo in Sancai Zhengding Furniture Market was grandly opened. This exhibition was hosted by Hebei Provincial Furniture Association and undertaken by Hebei Sanjiang Furniture Group and Sancai Zhengding Furniture Market. Li Fengjie, president of Hebei Furniture Association, and Zhang Fawang, president of Shijiazhuang Charity Federation attended the opening ceremony and delivered speeches.
In recent years, Sancai Zhengding furniture market has fully implemented the overall policy of "seeking change, progress and success in stability", and has taken practical measures to achieve real results. Since the beginning of this year, many shopping festivals have been held, such as the Spring Festival Promotion Festival, in hall fairs, May Day Promotion Festival, Dragon Boat Festival Promotion Festival, 6.18 Promotion Festival and July Day Promotion Festival, attracting tens of thousands of dealers and consumers, increasing confidence for market merchants and injecting new vitality and energy into the market; Secondly, it invested more than 20 million yuan to establish a long-term strategic partnership with more than 30 provincial, municipal and county-level TV stations around, covering nearly 30 million people, and implanted the Sancai brand into the hearts of local people through TV videos, subtitles and network promotion; Third, keep up with the current trend, set up an online Tiktok operation group, open a video number, and vigorously promote the market official account. Through two live broadcasts every day to explain furniture products, expand consumer groups, attract interested customers from around the country to come to spend, and lay a solid foundation for improving the popularity of Sancai brand across the country. At present, the number of fans in Sancai's official live broadcast room is growing at a rate of more than 20000 person times per month; Fourth, use offline drainage means to target accurate drainage, and give consumers who come to the market to consume more than 1000 yuan a cash reward of 50 yuan per person. The turnover of market merchants has increased more than three times compared with the same period last year; Fifth, set up a professional marketing department to connect with the surrounding new communities and relocation communities one by one by issuing universal membership cards in the market, target consumer groups, and conduct precise marketing. Up to now, up to 1 million membership cards have been issued to the surrounding counties and cities, and it is estimated that the number of cards issued this year will be more than 5 million, so as to ensure the full coverage of the population in Shijiazhuang area and the population in the neighboring Yangquan area of Shanxi Province, so that every family has a card, No worries about shopping; Sixth, "Literature and Classics Singing", launched a "blessing" home activity with the characteristics of "three talents", combined culture and economy, and created a unique "three talents brand". The six major measures of the talent market should be taken in a multi pronged way. We should firmly establish new ideas, cultivate new opportunities in the crisis, and open up new situations in the changing situation. We should constantly explore and tap new momentum for development, and seize the commanding heights in order to meet the arrival of a new round of consumption climax.